Dublin: The Society of the Irish Motor Industry (SIMI) reports that 26,787 new cars were registered in July 2025, marking a 4.3% increase compared to July 2024. Year-to-date registrations have risen by 3.7%, reaching 108,531 units.
Battery-electric car (BEV) registrations hit 4,913 in July, up 57% from the same month in 2024. So far in 2025, 18,542 new EVs have been registered, reflecting a 33.7% increase year-on-year.
EV market share varies across the country—Wicklow leads with 25%, while Leitrim lags with under 9%. Mayo (10.3%), Donegal (11.5%), and Roscommon (9.7%) also trail behind the national trend.
Government EV Target for 2025 Surpassed
SIMI Director General Brian Cooke confirmed that Ireland has surpassed its Climate Action Plan target of 175,000 cumulative BEV and PHEV registrations ahead of 2025, crediting government incentives as a driving factor.
Petrol holds the largest new car market share at 26.9%, followed by hybrids (22.72%), diesel (17.13%), battery electric (17.08%), and plug-in hybrids (14.71%).
Toyota leads 2025 sales with 15,288 units, ahead of Volkswagen (12,722), Hyundai (10,619), and Škoda (10,367). The best-selling model remains the Hyundai Tucson, followed by the Toyota Yaris Cross, Škoda Octavia, and Toyota RAV4.
Volkswagen leads EV sales with 2,690 units, followed by Kia (2,338), Hyundai (2,171), and Tesla (1,719). Popular EV models include the VW ID.4, Kia EV3, and Tesla Model 3.
BYD leads among Chinese automakers with 1,952 sales, followed by MG (1,240) and Xpeng (117).
BMW leads luxury car sales with 4,222 registrations, narrowly ahead of Audi (4,060). Mercedes-Benz, Volvo, and Lexus follow. Jaguar recorded just six registrations in 2025.
Van sales declined marginally to 24,945 units, while heavy goods vehicle registrations dropped 16.5% to 2,349.
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