Dublin: A strong majority of adults in Ireland support restricting social media access for children under the age of 16, according to new research commissioned by Pure Telecom.
The survey, conducted by Sensative among 1,000 adults, found that 75% of respondents favour a ban on social media use for those under 16. Support for such a measure was particularly strong among parents, with 80% of parents of children under 16 backing a ban.
The research also revealed a gender divide in opinion. Among male respondents, 78% supported a ban, compared with 69% of women.
Support was strongest among parents of younger children, with 88% of parents of children aged between six and eight years favouring restrictions on social media access.
The findings indicate growing concern about children’s online safety. Nearly half of those surveyed believe it is impossible to prevent under-16s from accessing social media platforms without some form of ban or robust parental controls.
The survey also examined views on responsibility for managing children’s online activity. More than 30% of respondents said parents ultimately bear responsibility for overseeing their children’s social media use. However, 39% believe parents require greater support and intervention from government to help keep children safe online.
There was also widespread agreement that social media companies should play a greater role in protecting young users. A majority of respondents (57%) said social media platforms should have a legal obligation to ensure children’s safety online.
Commenting on the findings, Pure Telecom Chief Executive Paul Connell said the research highlights the level of concern among adults in Ireland regarding children’s use of social media.
Connell noted that younger adults, particularly those aged between 18 and 24, were among the strongest supporters of a social media ban. They were also more likely to advocate for social media safety education in schools. Older adults, meanwhile, were more inclined to support restrictions but less likely to view schools as having a central role in addressing the issue.
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